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From frustration to insight: Modernizing the reporting UX for a Fortune 500 brand
When our team embarked on the project to redesign the interface of a critical reporting tool for one of the world’s largest athletic apparel companies, we knew we had a big challenge ahead of us. Not only did we need to extend the interface toolkit, but we also had to ensure that the new design would maintain the existing functionality while significantly improving the user experience.
By taking a user-centered approach, adopting a modular design, and continuously engaging with users throughout the design process, we were able to deliver a user-friendly and aesthetically pleasing interface that reduced users’ average task completion time by 25%.